Lollywood refers to the Pakistani film industry based in the city of Lahore. The word "Lollywood" was first coined in the summer of 1989 in the now defunct magazine "Glamour" published from Karachi by a gossip columnist Saleem Nasir. The film industry in Lahore started in 1929 with the opening of the United Players' Studios on Ravi Road. The cornerstone for the studio was set by Abdur Rashid Kardar. Most of the feature films shot in Pakistan are in Urdu (National Language) and Punjabi. The Pakistani film industry is credited with having produced some of the most notable and recognised filmmakers, actors, writers and directors, and for introducing pop music to South Asia. After partition of of Sub-continent, the first Lollywood film “Teri Yaad” was released on September 2, 1947 which was produced Dewan Pictures and directed by Daood Chand.
Image of Punjabi film poster Mola Jatt
Image of Lollywood film poster
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